e-Commerce Professional

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Gain a deep understanding of the business operations and online sales strategies that go into running an e-commerce platform. Learn how to enhance user experience and use digital analytics.

Additional information




Robertson College

Program Categories


Program Duration

46 weeks

Program Intakes
Class Type



Manitoba Student Aid, Scholarship, Bursary

Program Overview
The e-Commerce Professional program will provide students with a deep understanding of business operations, online sales strategies and is able to use various platforms to conduct digital sales or conversions on a website. Students will learn to gather and analyze data using a variety of web and social media tools such as Google Analytics, Tag Manager, Data Studio, Search Console, Trends, Facebook, YouTube and Twitter and Instagram Business. Students will also learn about e-commerce platforms such as Shopify, Infusionsoft, WooCommerce, PayPal, WePay, and Stripe. This program will allow graduates to:
Understand the field of e-commerce
Manage e-commerce projects
Enhance the user experience
Describe e-marketing strategies
Use digital analytics?
Manage business operations
Display professional work ethic
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