Management for Business & Product Startups Certificate

Management for Business & Product Startups Certificate
For Aspiring Leaders and Business, Operation & Project Managers
Do you dream of managing a startup through growth and iteration? Or, do you want to manage a project or lead a team through a new product or service launch in a large company? In the Management for Startups program, you will learn how to manage company operations, finances, and human resources to help validate a business idea that will iterate and evolve.

Each module takes the foundations learned in the core course, Innovation & Business Ideation, and puts a real-life lens on operations, financial management, and communications to develop a business or new product or service idea. You will acquire a deep understanding of what it takes to make a new venture succeed. Through the process, you will learn how to get the right people on board, communicate your vision, set and assess KPI?s, evaluate, and control risks. Completing the program will make you more confident in your abilities to create a productive working environment and gain practical experience as a leader.

Course Breakdown
Course 1: Innovation & Business Ideation

# of Weeks: 4

# of Hours: 80

Course 2: Execution & Management

# of Weeks: 8

# of Hours: 160

Course 3: Financial Management

# of Weeks: 8

# of Hours: 160

Course 4: Business Communications

# of Weeks: 4

# of Hours: 80

Capstone Project

# of Weeks: 2

# of Hours: 40

Program Outcomes
By the end of this program you will be able to:

? Validate a business idea for feasibility and market demand
? Identify the importance of business strategy partnerships, business development, and face-to-face engagement
? Identify the opportunities and challenges when looking at a business model through a global perspective
? Hire, fire, and most importantly, retain employees
? Manage both human and capital resources
? Develop and manage a comprehensive cash-flow budget
? Communicate with your accounting team and understand the elements of financial statements
? Define key financial and startup metrics to measure growth and traction
? Develop your fundraising strategy
? Understanding the fundamentals of capital raising and how to pitch your idea to potential funders and investors
? Identify the legal needs of your startup and start planning an IP strategy
? Operate as an effective team leader
? Communicate through empathy and leadership with business stakeholders, such as investors, employees, and potential customers